july, 2020

22jul11:30 AMThinkTank Zone 2: Product Strategy and Rapid Prototyping for New Business Model11:30 AM Fab Facilitator: Scott Thielman, Chief Technology Officer, Product Creation Studio

Event Details

“New” is simultaneously the most necessary and risky descriptor for product companies. Tomorrow’s growth leaders must introduce new products that open new sources of revenue while navigating unknowns in technology, customer needs, and business constraints.

In this interactive session, participants collaborate in small-group exercises that guide the application of the paradigms to their own innovation challenges.

Key Take-Aways:

  • Framework for product opportunity evaluation that has evolved from decades of supporting product development leaders
  • Examples from across industries that will illustrate the utility of the framework
  • Fresh perspective to discover how you can reduce risk and increase success in your own organization

Fab Facilitator

Scott Thielman, Chief Technology Officer, Product Creation Studio

Speaker Link


(Wednesday) 11:30 AM


New Product Innovation & Development
7550 IH 10 West, Suite 400
San Antonio, TX 78229-5616


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