march, 2020

24mar4:45 PMProduct Sprint - Steering External Partnerships
4:45 PM Rockstar Insights: April Bertram, Senior Business Development Director, PURELL ® SmartLink Solutions, GOJO Industries, Inc.

Rockstar Insights

April Bertram, Senior Business Development Director, PURELL ® SmartLink Solutions, GOJO Industries, Inc.April joined GOJO in 2002 to lead the product development efforts for the Healthcare vertical market.

Event Details

The pace of technological change makes it impossible for one company to have expertise in all areas required to bring new innovations to market. It’s surprising how many companies lack a partnership strategy necessary to develop successful external partnerships. Learn the key steps in building, evaluating, and developing the right partnerships for your organization.

Key Take-Aways:

  • Ecosystem Mapping: guide to identify and map critical ecosystem players
  • Partnership Evaluation: models to evaluate potential partnership structures and key partners
  • Partnership Courtship: techniques to align on principles & death threats during early partnership engagement
  • Partnership Execution: tactics to effectively align teams and execute across organizations

Time

(Tuesday) 4:45 PM

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